THOUGHTS AND IDEAS

Seven Years of the Apparel Plan: Lessons Learned

It's been about 7 years since we launched our Apparel Plan service. If you don't know what this is, here is a quick summary: A plan to help keep you on track with apparel throughout the year so you never...

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Effective Hourly Rate of Apparel Projects

The price is the dollar amount you see on the invoice. It is the easiest and simplest way to interpret how much something "costs". Often times, we fail to take into account the invisible costs of doing things. While this...

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Stop Tweaking. Start Executing.

My goal in year 1 for all clients is to help them develop a game plan for running apparel orders. There is a formula to this process. Every gym is a little different. While we have a framework for success,...

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Invisible Costs Are Eating You Alive

What is your effective hourly rate? Let's estimate very conservatively and say it is $100. Let's say you're working with a vendor who is unresponsive to your e-mails. It's been a week since you've seen a mock up. In the...

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An Extension of Your Team

If you are tired of playing a game of hot potato of which employee is going to handle apparel this year only to fumble it and not get anything done, I have a solution for you.  The solution is to set up an...

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GIVE TEES AND TANKS A BREAK

One common mistake we see is constantly offering tees/tanks/crops. You need to give those items a break.If you continually offer tees/tanks with no break, there will come a time where you go to offer that stuff and people just say...

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